In the first 3:42 of this video, Nate is talking about his success as an affiliate marketer. And showing off his affiliate earnings. I personally think that showing off your affiliate earnings is in bad taste. But if you want to skip ahead to the meat of this ClickBank University review, please feel free to do so at 3:42.
How to Create Your Own Clickbank Product
If you are at a lost on what to create as your own digital product, you can do a case study. People love case studies because they provide a visual representation of how problems are solved.
Let’s take for example the yoga niche. You could create a digital case study on how to solve problems that most yoga enthusiasts face.
The Ardha Chandrasana is a half moon pose. This is challenging due to its demand on the strength and flexibility of the legs.
As well as on your ability to balance and stay focused. This is a standing pose that targets the legs, buttocks, and hips, and helps to improve balance and strength.
If you were in the yoga niche, you could do a case study on how to do this pose without wobbling.
Provided that you know what you are doing. And you can show others how to stop wobbling while doing the Ardha Chandrasana. You can also do a case study on how to make money online.
If you know a particular method of making money online, you could also create a digital product on that as well.
You will have to be totally transparent about how you made this money. You will have to create an indepth teaching series from start to finish on how this method made you money.
Here are some helpful tips on how to create your own ClickBank product using a case study.
Tip #1 Do a case study about your ideal customer and what problems that they may face.
People often look to the Internet to help solve their problems. If what you have will solve their problem, they will most likely buy your product.
Tip #2 Conduct the case study from start to finish.
You should know what your customer’s goals and needs are. Explain to them how your product can get them to their desired goals and meet their needs. You should also provide updates to your case study.
Let your customer’s know what has happened later on. Does your methods or techniques provide a quick fix? Or can the customer achieve long term results with it?
Tip #3 Provide Easy-to-Read Content.
Depending on what niche you are in, make sure that you provide pictures, video, or even an infographic to drive home your point. Even if you are selling an eBook, dress it up and make it come alive with screen shots and pictures. Nobody wants to read a slab of text no matter how interesting the topic.
Tip #4 Include real numbers in your case study.
Have you ever read case studies where a person states that they “doubled their money” for the customer in their case study? And wondered if that meant they went from $100 to $200 or $10,000 to $20,000.
Certain ways of displaying numbers can have an ambiguous meaning. You will want your case study to be as clear as day. So instead of just saying you doubled their money, show them real numbers and (if possible) real proof.
This way, the reader can see where the customer began and where the customer ended up with your help. They can see real, tangible results.
Plus having the picture proof can help the reader envision exactly what you might do for them, making the case study that much more powerful.
Tip #5 Heavily Outline A Specific Strategy
So you helped a yoga enthusiast not to wobble while doing a half-moon pose, right? How did you do
This is where you sell your products or services simply by saying which techniques you used and how they led to the desired result.
You shouldn’t just say “our yoga classes led to these results.”
Instead, you should say “it was a combination of a three-month dedicated strength training exercises focusing on the hamstrings, gluteus maximus, and gastrocnemius muscles.
Coupled with five months of back and ankle exercises that led to a decrease in wobbling while doing the Ardha Chandrasana .”
Tip #6 Mix Up Different Formats For ClickBank Product Creation
While people like stories, case studies do not have to be fit into story form every time. You could try different types of case studies, such as an interview format. This is where you can interview various experts in your niche.
For example what they do, what their needs are, their goals, and how the interviewee was able to meet those needs and goals.
By doing an interview like this, it will make the case study even more relatable to your ideal customer than you just telling the story.
Tip #7 Appeal To Different Types Of Learners
While creating your own product for Clickbank, you can create different formats that may appeal to different people. While some people enjoy reading, others may prefer audio, video, or visual representation of your case study. So consider taking your text-based case studies and re-purposing the content as:
- A podcast
- A YouTube video
- Or even an infographic
You can use these as bonuses when someone buys your main product. Or use them as upsells to make more money on the back-end of your product.
If you take the time to implement these 7 tips, your case study may go further than you think. This may lead to more of your potential customers finding out how they could benefit from your products or services.